Digital Marketing Executive at PapaBrands

Posted 6 months ago
Mumbai, Maharashtra
Rs15,000 - Rs15,000 per month
Application deadline closed.

Job Description

Digital Marketing Executive


Job Summary: We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You have to work along with vendors to launch brand/campaigns on time and on budget

Job Responsibilities:

1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

2. Launching new product / Brand for both Online & Offline medium

3. Manage Multiple Brand

4.. Design and launch Website

5. Expert in Google ads and Analytics , Facebook ads Manager , and Instagram adds , Youtube ads . Experience in setting up and optimizing Google Adwords & Facebook ads Manager campaigns

6.Develop and monitor Campaign Budget

7. Design, build and maintain our social media presence

8.Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

9. Must be well versed with Shopify and Word press / Magento 2… integration

10.Plan, execute, and measure experiments and conversion tests

11.Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

12.Instrument conversion points and optimize user funnels


– BS/MS degree in marketing or a related field

– Proven working experience in digital marketing

– Expert in Paid Ads

– Expert in Google ads, Facebook ads and Instagram ads Management

– Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

– Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

– Experience in optimizing landing pages and user funnels

– Experience with A/B and multivariate experiments

– Solid knowledge of website analytics tools

– Working knowledge of ad serving tools

– Up-to-date with the latest trends and best practices in online marketing and measurement